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Author
:
Bavana Sadhanantham
Publications
Improving Customer Engagement via Segmentation Empowered by Machine Learning
P.D. Mahendhiran
,
Harini Manickam
,
Bavana Sadhanantham
and
Swetha Duraisamy
In
:
Proceedings of 6th International Conference on Smart Systems and Inventive Technology
Keyphrases
Customer Analytics
,
customer classification
,
Customer Clustering
,
Customer Segmentation
.
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