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customer journey
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Managing customer wishes and expectations with the customers’ need process and onion models of digital tools
Suvi Junes
and
Anu Turunen
In
:
Proceedings of European University Information Systems Congress 2023
Phygital Boom May Lead To Luxury Implosion
Anna Chastel
,
Sarah Grondin
,
Julien Baland
and
Ivan Coste Maniere
EasyChair Preprint 1394
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