Smart Advertising Using BLE Beacons

EasyChair Preprint 1721

Abstract

With the addition of Bluetooth Low Energy in the world of IoT, the way of sending and receiving data in a crowded area to specific audience has step up. It has been drastically easy to work with BLE with the help of Beacons. This paper addresses the usage of BLE Beacons for Smart Advertising-wirelessly-of any content with the help of an android app. In addition, it proposes how BLE Beacons can be used for in-door navigation and indoor safety and surveillance.

Keyphrases: Android App, BLE Beacon, Beacons, Bluetooth Low Energy, Indoor Surveillance, IoT, Smart Advertising, advertising, ble signal, indoor navigation

@booklet{EasyChair:1721,
  author    = {Bhargav C. Goradiya and Nisarg Patel and Rudrax Dave},
  title     = {Smart Advertising Using BLE Beacons},
  howpublished = {EasyChair Preprint 1721},
  year      = {EasyChair, 2019}}